Updated and managed the sales database (Salesforce.com) of several thousand contacts to achieve ease of use & the utmost efficiency for the sales team and company.
Responsible for maintaining materials & sales collateral inventory ensuring sufficient on-hand supplies to send out to prospects.
Assisted with the preparation and distribution of proposals and Power Point Presentations.
Prepared reports to customize and pin-point mailings based upon sales pipeline, target age and brand spending of prospective clients.
Coordinated the development process and execution of mailings to prospective clients.
Coordinated logistics and event support for an Auto Show including Board of Directors meeting packets, speaker requirements, website and database updates, monthly mailings, membership meetings, and member invoicing.
Distributed announcements and news releases to local media and press to promote concert series at music Pavilion.
Established contact with agents and representatives of artists performing for Pavilion & Music Festival to schedule interviews with local media and press.
Launched extensive promotion campaigns for clients, including the research and preparation of press kits and mass mailings to be distributed to local and national media channels. Created “clip books" for entertainment/music clients, demonstrating successful print media and internet coverage of special events.
Distributed announcements and news releases to websites throughout the U.S. to promote one of the biggest annual music festivals on the East Coast.
Assisted manager in developing innovative marketing and public relations campaigns for high technology clients, including project specs for creative staff, cost-benefit analyses, and blue line reviews.
Executed editing and feedback processes with management, clients, and creative staff to ensure final product approvals and client confidence.
Communicated project requirements to a variety of suppliers, coordinated production services, and resolved conflicts to make certain the materials/projects were delivered on time to clients and designated contacts.
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